Why Do We Fail? There are many explanations why people fail. I have also failed because of these two factors: Was Your Idea Bad or Was Your Idea Poorly Executed? Good execution of a bad idea will lead to failure, while conversely bad execution of a great idea will also lead to failure. So, the next … [Read more...] about Why Do We Fail As Marketers?
How People Use Search Engines
How people use search engines is always a hot topic. I believe people use search engines to find answers. Typically, when you are looking for answers, you ask questions. Structure your content to help people, solve problems and in the form of a question, and your content will begin to be more … [Read more...] about How People Use Search Engines
Niche Marketing
Niche marketing is not new, but it is something that every marketer needs to understand. They say the riches are in the niches. If you can identify your ideal niche and position your business accordingly you will have a great chance of success. Greg Taylor of Trinity Web Media's digital marketing … [Read more...] about Niche Marketing
When Is It Time To Fire Clients
Greg Taylor discusses the harsh facts of business that sometimes what was once an ideal client is no longer a good fit for your business. Typically, it is no one's fault, but if you ignore the warning signs you may be in for a long tumultuous time that is just not worth it. So when is it time to … [Read more...] about When Is It Time To Fire Clients
The Best Video Marketing Tip
The Best Video Marketing Tip I ever heard was something I heard recently. We had Ita Udo-Ema on The New Marketing Show Podcast and he gave us the best video marketing tip I have ever heard. Ita said, "Focus on the process, not the product." At the beginning to kickstart your video efforts, if you … [Read more...] about The Best Video Marketing Tip
People To People Marketing
Thinking People to People is the only way to make sure your digital marketing is 100% effective. At every turn, we must remember that someone human is on the other side of your messaging. A father, mother, wife, son, etc. a human. When you speak to your audience like they are humans you make a … [Read more...] about People To People Marketing