When it comes down to it, the value in of your content marketing strategy lies in who you are creating it for & how you go about using it. So, today Greg Taylor goes over the purpose of your content, the value of having goals that are attached to it and how you can use this content in … [Read more...] about The Purpose of Your Content
The Trinity Web Media Content Series
Setting content marketing expectations is essential. Not all content is created equally, and not all content serves the same purpose. If you try to use one-size-fits-all (audiences) content marketing approach, you are sure to fail. It's easier to set and measure goals when you set … [Read more...] about Setting Content Marketing Expectations
In a recent article published on our blog here at trinitywebmedia.com, Greg details five essential digital marketing rules. In the marketing industry, it's common to refer to the same techniques over and over again. More often then not, these techniques will actually harm you in the long run. Tune … [Read more...] about Episode #79 The New Marketing Show: Trinity Web Media’s Five Rules of Digital Marketing Success
For many companies like us, the primary way people hear about our business is through word of mouth/organically. What people tend to do right off the bat is check our our website to get a feel for who we area and the types of products we produce. The bottom line is, without having that foundation to … [Read more...] about What Purpose Does Your Website Serve?
It often seems that within the digital marketing world, people are constantly being pressured into saying yes for things. Whether its a product, service, or even a particular type of project for your work, don't feel as if you always need to say yes. In terms of branding, saying yes to everything … [Read more...] about Saying “Yes” & Saying “No”
I think the title the Five Rules of Digital Marketing may be a but misleading. May we should consider this post more along the lines of Constraints of Digital Marketing or Principles, but I think you know where this is going. I am going to spout off some marketing rhetoric in hopes people understand … [Read more...] about FIVE Rules of Digital Marketing