The white paper developed a bit of bad reputation in recent years because, in too many circles, something much closer to a watered-down sales brochure was being passed off by the same name. Even before then, most industries had started to adapt the whitepaper—admittedly, about as generic a name as … [Read more...] about What Could a White Paper Do for You?
What is a marketing assessment? In our opinion, not all marketing assessments are created equal. Trinity Web Media is proud to introduce our very own marketing assessment. Our goal here is for you to grade your digital marketing efforts and self-identify any gaps. [Click here to take the … [Read more...] about Marketing Assessment
We all know the world does not need another WordPress podcast or Marketing Show. We know, we know, but we did it anyway. Trinity Web Media's, The New Marketing Podcast is a new spin on marketing podcasts or shows. Greg Taylor and Trinity Web Media's Co-Founder Kevin Eberle will tackle the problem … [Read more...] about Introducing The New Marketing Show
This is a simple question: What Does Your Brand Say? A few months back, a friend sent me a draft of her book and asked if I would proof it. It had already been through several rounds of editing at that point, but she trusted me to give both the draft a thorough read and her my honest feedback. We … [Read more...] about What Does Your Brand Say?
If you still think of bloggers as super-enthusiastic people about super-boring things (virtual medieval communities, all things cats), pause the Friends marathon and follow along with us here for a few minutes because we’re about to introduce you to one of the most effective ways to market your … [Read more...] about Four Steps to Finding Your Blogging Voice
Check out this great tool that I have used for close to 10 years. Our simple content construction worksheet helps me stay on point when it comes to creating valuable content. Whether it's a blog post, image for social media or video for distribution it is important to know why you are creating … [Read more...] about Content Worksheet