There's a fine line that web developers and digital marketers need to walk when dealing with what a client WANTS versus what they NEED. So, how do we use our expertise & experience to give clients a product that best furthers their business? Tune in. Thank you for watching this Trinity Web … [Read more...] about What Clients Need
Measuring Results
One question we get asked quite often is how to best track the results of a physical ad or influencer campaign. Measuring results and data are crucial. One way we gather data is by giving each influencer campaign a unique URL with a specific landing page. You can then redirect traffic, build a … [Read more...] about Measuring Results
List Segmentation for Email Marketing
When it comes to email marketing, you need to be working with useful & pertinent data. It is important to collect data to reach out to your clients in a specific manner to increase open & click-thru rates. One technique we utilize at Trinity Web Media is list segmentation. This email … [Read more...] about List Segmentation for Email Marketing
Translating Your Website
Its crucial to reach out to your brand's audience by speaking to them in the most effective way possible. Your digital marketing strategy should be as inclusive as possible. Let's start by translating your website into different languages. Think about it, if you’re serving a community that’s … [Read more...] about Translating Your Website
Taking Time to Recharge Your Marketing
In the start-up world, it's all about staying on a constant grind and always working as hard as possible. BUT as important as it is to work your butt off to develop a digital marketing presence, it's equally important to take time off to recharge. There's a reason why Lebron James takes time off … [Read more...] about Taking Time to Recharge Your Marketing
Marketing Data Transparency
Marketing Data transparency is key to any reasonable and fruitful collaboration. Without knowing the exact metrics of how certain parts of your digital marketing or web development performs you are still guessing. Data is key to understanding what to do next and typically tells a bigger story. … [Read more...] about Marketing Data Transparency