Web functionality and your business goals should always be the most critical part of any WordPress site. Too often clients and businesses are consumed with how things look and not how they work. Almost anyone can make a website look good, but it takes a professional web developer to create a website … [Read more...] about Putting Goals & Web Functionality First
Help Us Help Sweet Relief Musicians Fund
Sweet Relief Musicians Fund is a great non-profit that serves professional musician community. Their mission is to provide financial and medical assistance to professional musicians who have fallen on hard times. Did you know that the average salary of a professional musician is $28,000 per year? … [Read more...] about Help Us Help Sweet Relief Musicians Fund
What Makes a Good Landing Page
What makes a good landing page is always a common question we hear. Any good landing page has a couple of common traits other than your digital marketing strategy. Good landing pages have these four components: minimal distractions, bullet point highlights, a level of trust and a form designed for … [Read more...] about What Makes a Good Landing Page
Humanizing Marketing Data
Marketing data is essential to every digital marketing campaign and web development project. Without crucial data points, you are making dangerous assumptions and guessing at best. Many a digital marketing agency, Trinity not excluded, all use the same toolset. We use Google Analytics, the same … [Read more...] about Humanizing Marketing Data
Stop Shotgun Marketing
In this Trinity Web Minute, Greg Taylor talks about addition by subtraction and keeping track of what works in your digital marketing. Stop using a shotgun and throwing everything at the wall because a Marketing Celebutante tells you to and start by methodically adding piece by piece. Watch as Greg … [Read more...] about Stop Shotgun Marketing
How I Evaluate Web Hosts
When selecting web hosts I look at three factors and none of them have to do with price. See how Trinity Web Media selects a web host for clients and our projects. Three Web Host Factors • What are the company's support hours? How do the provide support? • How good is the web hosting support? Are … [Read more...] about How I Evaluate Web Hosts