To start off the week, Greg Taylor goes over the importance of tracking your leads. The first step to gaining data from your leads is determining the different ways they are reaching your site. Are you emphasizing social media presence? Are you paying to run PPC (pay-per-click) ads? Or are you … [Read more...] about Tracking Your Leads
Typically, the best marketing efforts are done through collaboration. Here at Trinity Web Media we firmly believe in the power of working together as a team. Greg quotes a great African proverb regarding collaboration that you should keep in mind going forward; "If you want to go fast, go alone. If … [Read more...] about Collaboration Over Competition
Are you aware of the importance of adhering to a consistent content schedule? Whether this is for our brand or clients, adhering to a strict schedule is one of the best ways to keep your audience engaged. Within Trinity Web Media, we are continually producing content that needs to get … [Read more...] about Importance of a Content Schedule
Today let's go over the factors behind deciding whether your site needs a rebuild or just a refresh. We recently covered this topic in a blog post but let's expand on this week's "Trinity Web Minute." If you find yourself constantly spending money to improve a WordPress site to further the design … [Read more...] about Time to Rebuild or Refresh?
If you weren't aware, significant changes are on the way for Facebook Ads. One of the many reasons we love these ads is because of how specific you can get with micro-targeting. As of recent updates, this is no longer the case. Going forward, you will not be able to target your audience based on … [Read more...] about Updates to Facebook Ads
Many clients want to go ahead and make substantial wholesale marketing changes without the proper reasoning to back it up. While we applaud you for being proactive, know what's working and what isn't is hard to determine. We want to ensure that the changes we make are moving you closer toward your … [Read more...] about Making Marketing Changes