Giving Tuesday is an annual holiday to support the growth of non-profit organizations. Occurring on the first Tuesday after Thanksgiving, starting to plan your campaign sooner then later is optimal. As we continue to work to organizations to get the most out of this special day, we’ve learned a few tricks on the way. If you’re looking to use a WordPress site as your landing page or for donations, we recommend this plugin. GiveWP is a great way to simply collecting donations on your site without breaking the user experience.
For more on Giving Tuesday and how to maximize the results of your campaign, check out today’s Trinity Web Minute.
[Transcript]
Hey, everyone, thanks for checking out another bonus episode of the New Marketing Show, catch us on Instagram TV, YouTube where you’re getting this content. Today, I want to talk about two things that are coming up. Or I want to talk about one thing that’s coming up. And another thing in the WordPress world, that’s going to make it a little bit easier for you. So Giving Tuesday is December 3. And if you’re a nonprofit, and if you want to really tap into Giving Tuesday, now is the time to get your strategy in place.
Now is the time to make sure that what you’re doing is going to work you can start a B testing some things and you can go ahead and start to curate so and nurture some donors Giving Tuesday is a national movement first Tuesday after Thanksgiving this year is on December 3. And what it is, is it’s a national day where nonprofits make open asks for you to support their cause. The best way that we have found the tap into it is through all your social media platforms. But when you tie it into your WordPress site, we we love to use a system called WP give WP give is one of the best online donation systems when it comes to WordPress. WP give helps you nurture donors. It helps you curate donations.
It helps you push out important information to donors and it helps you get reoccurring donations. Now, a one time donation is fantastic to any nonprofit. But we all know that as you’re moving towards on the continuum or going from a one time gift to a legacy gift. A reoccurring donation is the gateway to that. So check it out. Make sure you put on your calendars December 3 Giving Tuesday. Make sure if you run in the WordPress site, make sure you look at the WP give and see how you can use those two things to really help get new donors and help your nonprofit set itself apart from everybody else. Hey, thanks for checking us out. You can get more content like this at Trinitywebmedia.com/Apple-podcasts.
While I’ve known Greg for years from our time together in the marketing scene, I’ve only recently had the chance to work with Trinity Web Media on a client project. Not only was the team professional and their work spot on, they were amazingly quick to respond and required very little hand-holding along the way. I chalk that up to their past experience and a deep understanding of best-in-class services.
I have hired Greg and the Trinity team multiple times for work on my own websites, and have also hired them to work on behalf of multiple clients. He is simply a pleasure to work with, in every respect. Smart but without the giant ego of some developers, Trinity Web Media works with his clients to achieve their vision in the best way possible — with careful attention to their interests, and thoughtful recommendations based on his expertise. • Susan Baier – Founding Marketing Strategist – Audience Audit