Social media managers/experts can all agree that a lot goes into a daily dose of work. From creating content to developing strategies and scheduling out posts, it takes plenty of time and effort to remain consistent.
Here at Trinity Web Media, we’ve been picking up a lot of social media clients lately. So it’s only right we break down a few different ways to stay sane when trying to manage a heavy workload. As a social media manager, three imperative tools are a scheduling service, a hashtag tool, and a reliable service to create content.
Give this week’s episode of the “Trinity Web Minute” a listen to learn the exact services we use and how you can use them yourself as a social media expert.
[Hashtag Expert app: https://apple.co/3o1tXCv]
[Transcript]
Hey, everybody, welcome back, I hope you’re enjoying this fall weather. Lately here at Trinity Web Media, we’ve been picking up a lot of social media clients. So I thought it was only right as our social media manager to talk about three different tools that we use to stay sane.
So all the content that we get from our clients more initially setting up their profiles, and scheduling out content for the week, you’re going to need a scheduling service, we like to use Sendible, which is very similar to Buffer or Meet Edgar, which we’ve used in the past.
What we like about it is we can have other users within the calendar so they can see who scheduled things out. And when it’s scheduled out. It’s also great to go through for an approval process. So someone else in our team can create a post and schedule it out. And then I can review everything before it gets published.
The number two thing that you’re going to want to use to stay seen as a social media manager is a hashtag tool. You can go online and look up just hashtag experts or some or other services that just recommend hashtags we use is an app called hashtag expert. What you do is you type in different topics that your post relates to. And you can even go in the back end and see how those things are graded out.
So it’ll say, hashtag, for example, hashtag cosmetic treatments, and they’ll rate it A, B, C or D. This way, you can curate a whole hashtag strategy that’s actually going to be graded. And you’ll know that it’s going to be effective before you have to go and test things out.
The last thing you’re going to want as a social media manager to stay sane, is a place where you can create your content. If you’re a social media expert, you know that Canva is king, I spend the majority of my day is creating content in Canva. Or just taking ideas from their different templates and bringing it into Photoshop. Whatever it is Canva is an excellent tool to create content.
So just to wrap things up the three different things that you’re going to want to stay sane, you need a scheduling service, we recommend sandable you’re gonna need hashtag tools to curate hashtags. We use hashtag expert, which is an app that I can leave in the description. And you also are going to need a place to create your content we recommend Canva.
While I’ve known Greg for years from our time together in the marketing scene, I’ve only recently had the chance to work with Trinity Web Media on a client project. Not only was the team professional and their work spot on, they were amazingly quick to respond and required very little hand-holding along the way. I chalk that up to their past experience and a deep understanding of best-in-class services.
I have hired Greg and the Trinity team multiple times for work on my own websites, and have also hired them to work on behalf of multiple clients. He is simply a pleasure to work with, in every respect. Smart but without the giant ego of some developers, Trinity Web Media works with his clients to achieve their vision in the best way possible — with careful attention to their interests, and thoughtful recommendations based on his expertise. • Susan Baier – Founding Marketing Strategist – Audience Audit