The New Marketing Show

On this week's special episode of The New Marketing Show, the boys sit down with web design & user experience (UX) expert Michelle Schulp. Tune in to an exciting conversation that covers a variety of topics. If you're looking for knowledge to further your design skills, this is the episode for … [Read more...] about Episode #63 The New Marketing Show: Talking WordPress Design & UX with Michelle Schulp

Make sure everybody on your team is on the same page, especially your developer. There are many roles that WordPress developers can play with your site other than purely development. Greg Taylor and Kevin Eberle go over the importance of providing your developer with exactly what they need. At … [Read more...] about Episode #62 The New Marketing Show: Different Roles WordPress Developers Play

Having the proper tools in place to gather business intelligence makes all the difference in the digital marketing world. If you aren't staying on top of your numbers, you're falling behind. Here at Trinity Web Media, we pride ourselves on making data-driven decisions. More Episodes of The … [Read more...] about Episode #61 The New Marketing Show: Business Intelligence

We find that many marketers who are struggling to gain traction with a content strategy blame competitors or algorithms rather than themselves. In the content marketing world, it's all about consistency, quality and avoiding lazy content marketing. Instead of blaming your failures on updates, … [Read more...] about Episode #60 The New Marketing Show: Lazy Content Marketing

When it comes to the benefits of podcasting, there are many ways to leverage your show. And we're talking other than strictly for revenue. Many podcasters get discouraged after their show doesn't immediately pull in an audience. The truth is, we don't all have access to the audience of BBC or CBC … [Read more...] about Episode #59 The New Marketing Show: Benefits of Podcasting

Overcomplicating a process not only takes away from your strategy but also takes away from your client's experience. In the digital world, we see brands making this same mistake time and time again. At times, chasing the next shiny object to add to your marketing strategy brings value but not … [Read more...] about Episode #58 The New Marketing Show: Keep Your Marketing Simple