Trying to decide which social media platform is best can be difficult. It’s not always about which platform is the most popular; your social media accounts should always come with a strategy.
Ask yourself, where does your audience live? What platform plays best into the product/brand you are representing? These are crucial; questions you need to answer before deciding which social media channel is best for your business.
As we’ve discussed the psychology of social media before, you need to think in terms of your clients. What platform are they using, and why? We use Facebook, Twitter, and Instagram all differently to accomplish similar goals. Tune in as Greg Taylor discusses what social media platform is best on today’s Trinity Web Minute! Enjoy.
[Transcript]
Hey everybody, Greg Taylor from Trinity Web Media. Here’s an opportunity we have minute. So for more on this, check us out on Instagram TV or bonus episodes of the new Marketing Show.
Oftentimes, I’m asked what is the best social media platform for my business? The answer is, where does your audience live? What social media platform plays best with your product, service and brand?
Are you a visual product? You know, are you informative, if you’re a visual product of Miami, Instagram or Pinterest, if you want to stimulate discussion, you know, maybe Facebook or Twitter.
It all depends where your audience lives and how they consume content. Hey, For more on this, make sure you check us out on Instagram TV.
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While I’ve known Greg for years from our time together in the marketing scene, I’ve only recently had the chance to work with Trinity Web Media on a client project. Not only was the team professional and their work spot on, they were amazingly quick to respond and required very little hand-holding along the way. I chalk that up to their past experience and a deep understanding of best-in-class services.
I have hired Greg and the Trinity team multiple times for work on my own websites, and have also hired them to work on behalf of multiple clients. He is simply a pleasure to work with, in every respect. Smart but without the giant ego of some developers, Trinity Web Media works with his clients to achieve their vision in the best way possible — with careful attention to their interests, and thoughtful recommendations based on his expertise. • Susan Baier – Founding Marketing Strategist – Audience Audit