In this time of crisis management, how is your business holding up? Our team has been strategizing different ways to make it out of this tough time for small businesses. When it comes to the struggle a company is facing, we’ve come to determine three different names for stages people are going through.
Forecasting into the upcoming months, it is going to be a difficult time for us all. As we look into the future, Trinity has broken down the fight a brand goes through into wars, battles, or bar fights.
With our company going through what we would consider a battle, where do you see your team? Reach out and let us know! Our digital marketing team is always here to help.
[Transcript]
Hey everyone, thanks for checking out another bonus episode of the New Marketing Show, catch us on Instagram TV, YouTube, PodBean, Stitcher, all that great stuff. We definitely love having you. And we hope everybody’s been active. I hope everybody’s safe and well out there.
So I’ve been thinking a lot about, you know, just the lay of the land and business lately. And it seems to me that businesses are right now, in one of three categories, you know, right now, either you’re fighting a war to stay alive, you’re fighting smaller battles, or you’re in an all out knocked down bar fight situation where you’re doing every single thing you can to scrap and survive to get by.
I think the key to any of this is recognizing where you are what stage are you in a war battle or a bar fight and acting making decisions and adjusting course.
You know, like anything like any small business and, you know, the small business loan stuff, you know, the bailout was a joke, because most of it went to big large companies. You know, guys like us and guys, like our clients are not going to get help from that stuff.
So what that says to me is any cash that you have cash is king when it comes to small business. cash is king when it’s making key marketing decisions right now, to affect today, to build towards tomorrow or to affects the day to even stay alive for tomorrow. So do whatever you can to stay alive.
If you are in that ladder, that bar fight, you know, whether it means you know, find out who you’re helping find out how you can help them maybe, and here’s an idea, maybe you go ahead and you offer stimulus pricing for some of your clients, you know, you know that there’s some of that money that people may want to invest, I don’t know.
So it’s one of those things where You know, the people who strategize and the people who recognize where they are, are the ones who are going to prosper are the ones that are going to come out of this. Now. You know, it’s one of those situations where, you know, downsizing some markets is probably a good thing, but not at the risk of ruining the economy are ruining your company ruining your brand.
So recognize where you are, act accordingly. make something happen. Hey, thanks for checking us out. We’ll talk to you soon.
I have hired Greg and the Trinity team multiple times for work on my own websites, and have also hired them to work on behalf of multiple clients. He is simply a pleasure to work with, in every respect. Smart but without the giant ego of some developers, Trinity Web Media works with his clients to achieve their vision in the best way possible — with careful attention to their interests, and thoughtful recommendations based on his expertise. • Susan Baier – Founding Marketing Strategist – Audience Audit