Far too often, we see marketers trying to do way too much with their brand’s messaging. Keep in mind how much more useful things can get when you begin to simplify the process. The best way to relay a message to your audience doesn’t need to be overly complicated.
Here at Trinity, we make sure our brand’s messaging comes off loud and clear. As you may know, we solve your business problems by getting you leads and getting you found on the web. That’s it, point blank and simple. Let’s get more into brand messaging and why it’s so essential to come off crystal clear to your clients.
[Transcipt]
Hey everyone, thanks for checking out another bonus episode of the new marketers show catching us on Instagram TV, YouTube, where are you getting this content. So today I want to talk about whether or not your message is getting lost or getting received by your audience.
So too often, content marketers and marketing companies and products managers, brand manager, they want to put a lot of peripheral bullshit around their message, I would implore you to go ahead, get to the point and tell people exactly how you can solve their problem, what problem you’re solving and how helpful you are. Let them know right away Why you matter, and how you’re going to solve the problem and make their life better.
Now making their life better is very subjective. It could be saving them time, it could be saving them money it could be it could be getting them new clients, any of that stuff. So stop messing around with the other stuff, the fancy shiny things that you know the features and benefits as they used to talk, talk about in selling, get right to the point tell people how you solve their problem.
Right now Trinity media wants you to know that we solve your business problems by getting you leads and getting you found on the web. Their point blank, simple, was simple statement is a simple positioning statement.
But there’s not a lot of bullshit around that we tell you exactly what we’re going to do. And you can understand the value and you’re going to understand exactly what problem that solves and how that’s going to impact you.
Hey, thanks for watching. Thanks for listening on figuring out your brand’s messaging. We look forward to making more videos and more content for you. And we’ll talk to you soon thanks.
I have hired Greg and the Trinity team multiple times for work on my own websites, and have also hired them to work on behalf of multiple clients. He is simply a pleasure to work with, in every respect. Smart but without the giant ego of some developers, Trinity Web Media works with his clients to achieve their vision in the best way possible — with careful attention to their interests, and thoughtful recommendations based on his expertise. • Susan Baier – Founding Marketing Strategist – Audience Audit