Determining how well a website will perform with a site audit comes down to several key factors. The tricky part is, finding out where a site needs help isn’t always too obvious. If you are an inexperienced web developer, you may not even know where to look. Luckily for everybody, we’re here to present two tools that change the game.
Site audits are necessary to make sure your site is up to industry standards. If you lack one of many different criteria, your website will inevitably feel pain as it begins to scale.
In order to make sure you’re site is as up-to-speed as possible, we recommend two tools. One being Gtmetrix.com, and the other being Page Insights by Google. Both of these tools are vital to your success as a web developer.
Give this week’s Trinity Web Minute a watch to learn all about the best tools of site audits! Enjoy.
[Transcript]
Hello, welcome to another bonus episode of The New Marketing Show, catching us on Instagram, TV, YouTube, wherever you’re getting this content definitely appreciate you.
So today we’ll talk about two tools that I use to do site audits that tell me exactly like how technically sound a site is, and their performance levels. The two things that I use are gt metrics, and as g-t-m-e-t-r-i-x.com. And page insights by Google.
So gt metrics, what it does is it gives me a good Page Speed score. And then it also lets me know what you need to tend to and whether or not the site’s technical develop technically sound. It makes suggestions based on you know, its findings as to what needs to be taken care of how to take care of it.
Is it images, is it CSS? Is it browser caching or is it jQuery? You know, they don’t give you tons and tons of information. We use this because it’s an independent tool.
That, if a client wanted to dispute what we were saying, they can go and run the same exact test and get the same results. The second one that we like is paid insights by Google, we really use this one to tell us how fast the site is and how fast and how Google is indexing this site, whether you know the page speed when it comes to desktop versus mobile.
And we use that as a guide for a lot of our development. This way we make sure that we’re doing everything in the best interest of the client.
And it makes sure that everything again goes back to being technically sound so that when we have a site over to the client we at least know from you know, we have clean conscious where we’re just like, okay, everything is perfectly technically sound right now, what you do with it, you know, is on your own will make it will make different suggestions and advise people how to keep it that way.
But then we’ll always refer back to saying, use these two tools to make sure things are still working well. Hey, thanks for checking out another bonus session of the New Marketing Show. You can get more episodes at Trinitywebmedia.com/apple-podcast.
While I’ve known Greg for years from our time together in the marketing scene, I’ve only recently had the chance to work with Trinity Web Media on a client project. Not only was the team professional and their work spot on, they were amazingly quick to respond and required very little hand-holding along the way. I chalk that up to their past experience and a deep understanding of best-in-class services.
I have hired Greg and the Trinity team multiple times for work on my own websites, and have also hired them to work on behalf of multiple clients. He is simply a pleasure to work with, in every respect. Smart but without the giant ego of some developers, Trinity Web Media works with his clients to achieve their vision in the best way possible — with careful attention to their interests, and thoughtful recommendations based on his expertise. • Susan Baier – Founding Marketing Strategist – Audience Audit