Everyone wants to leverage content to increase reach, maximize effectiveness and efficiencies.
Today on The New Marketing Show, Kevin and Greg discuss Trinity Web Media’s content marketing strategy and how we effectively take two or three cornerstone pieces of content and leverage them to multiple broadcast platforms.
When you perfect this process, you can develop a more complete and aggressive content strategy and it takes the constant pressure of being creative out of the mix.
Also, if you fall in love with the process of creating content and where to broadcast your content to maximize its reach, everything gets much more natural.
Thank you for listening, rating and reviewing on The New Marketing Show on iTunes and wherever else you consume your podcast content. [And a BIG thank you to all our new Spotify listeners.]
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- Episode #97 The New Marketing Show: Chatting Content Creation, Giving Tuesday Strategies & More with Taylor Waldon
- Episode #96 The New Marketing Show: Our Most Popular Episode of the Year: Identifying Gaps in your Content
- Episode #95 The New Marketing Show: Customer Experience On the Web
- Episode #94 The New Marketing Show: Let’s Talk Holiday Marketing
While I’ve known Greg for years from our time together in the marketing scene, I’ve only recently had the chance to work with Trinity Web Media on a client project. Not only was the team professional and their work spot on, they were amazingly quick to respond and required very little hand-holding along the way. I chalk that up to their past experience and a deep understanding of best-in-class services.