Creating a marketing strategy is one of the most important things you can do for any brand or company. So important, yet often overlooked.
It makes no sense to embark on a huge brand journey without a gameplan, blueprint, road map or whatever you wish to call it.
This week on The New Marketing Show, the partners of Trinity Web Media, a New Jersey WordPress Development & Digital Marketing Agency, discuss why you need a marketing strategy in place before starting any content marketing, social media marketing or web development endeavor for your company.
This episode breaks down the importance of data analytics, 1:1 marketing, audience segmentation and what marketing tactics are most useful in certain situations.
For more on Marketing Strategies, you can also check out this video from Greg Taylor.
Thank you for listening, rating and reviewing on The New Marketing Show on iTunes and wherever else you consume your podcast content.

While I’ve known Greg for years from our time together in the marketing scene, I’ve only recently had the chance to work with Trinity Web Media on a client project. Not only was the team professional and their work spot on, they were amazingly quick to respond and required very little hand-holding along the way. I chalk that up to their past experience and a deep understanding of best-in-class services.
I have hired Greg and the Trinity team multiple times for work on my own websites, and have also hired them to work on behalf of multiple clients. He is simply a pleasure to work with, in every respect. Smart but without the giant ego of some developers, Trinity Web Media works with his clients to achieve their vision in the best way possible — with careful attention to their interests, and thoughtful recommendations based on his expertise. • Susan Baier – Founding Marketing Strategist – Audience Audit