First off, what is integrated marketing? Essentially, this form of marketing is when you tie offline traditional marketing, such as print & billboards, in with a digital marketing strategy.One way Trinity Web Media ensures the campaign is collecting data and runs smoothly is by using a … [Read more...] about Integrated Marketing
The Trinity Web Media Content Series
3 Things Marketers Need to Stop
In this weeks "Trinity Web Minute" bonus content, Greg goes into 3 things marketers need to STOP doing.Let's talk about the annoyance of push notifications, fake empathy and more.Thank you for watching this Trinity Web Minute on having a lazy content marketing strategy. For more content in … [Read more...] about 3 Things Marketers Need to Stop
Microsites or Landing Pages: Which Works Best and When Do I Use Them?
There has always been a debate on which works better Microsites or Landing Pages when it comes to conversion. Since they are both very different -- our answer is it depends. It depends on the campaign objectives and the campaign strategy itself. First off, let's discuss the differences between each … [Read more...] about Microsites or Landing Pages: Which Works Best and When Do I Use Them?
Episode #60 The New Marketing Show: Lazy Content Marketing
We find that many marketers who are struggling to gain traction with a content strategy blame competitors or algorithms rather than themselves.In the content marketing world, it's all about consistency, quality and avoiding lazy content marketing.Instead of blaming your failures on updates, … [Read more...] about Episode #60 The New Marketing Show: Lazy Content Marketing
Lazy Content Marketers
Are you struggling to develop a successful content marketing strategy? Don't worry, you're not alone. First, stop blaming competitors and algorithms. Take some time to reflect on the quality of your content; is it topical? is it relevant? There's no room for being lazy in the content marketing … [Read more...] about Lazy Content Marketers
Social Media Crisis Plans | Trinity Web Minute
You never know when adversity will hit your company, so prepare your digital marketing for the worst.Having a solid plan to handle a social media crisis can make or break your brand.Greg Taylor goes over the importance of a social media crisis plans in today's Trinity Web Minute. Learn about how … [Read more...] about Social Media Crisis Plans | Trinity Web Minute