Adding a login/logout link to your WordPress Genesis theme may be necessary when you are managing a membership site or a site that displays proprietary information. Recently, a Trinity client wanted to hide price lists to the general public, while making them available to their wholesale … [Read more...] about How to Add a Login/Logout Link To Your WordPress Genesis Theme
Episode #13 The New Marketing Show: Video Marketing Tips With Ita Udo-Ema
We have a special guest this week on The New Marketing Show -- our good friend and video marketing mentor, Ita Udo-Ema from A View From Above. Ita discusses with Kevin & Greg how to get comfortable in front of the camera, what equipment is best to use, YouTube analytics, video creation process … [Read more...] about Episode #13 The New Marketing Show: Video Marketing Tips With Ita Udo-Ema
People To People Marketing
Thinking People to People is the only way to make sure your digital marketing is 100% effective. At every turn, we must remember that someone human is on the other side of your messaging. A father, mother, wife, son, etc. a human. When you speak to your audience like they are humans you make a … [Read more...] about People To People Marketing
BONUS Episode: Identifying Industry Influencers
This week's BONUS Espisode of The New Marketing Show Kevin & Greg are joined by Trinity Web Media team member Nate Baldwin. We discuss how to identify influencers in your industry and people who can help you gain visibility. Interesting topic and interesting influencer marketing takes on this BONUS … [Read more...] about BONUS Episode: Identifying Industry Influencers
What Is Cornerstone Content?
What is cornerstone content? Simply put, cornerstone content is the main pieces of content on your website that everyone who visits your website should read/visit. These four or five posts or pages can be the content you are most proud of and most relatable to your audience and your digital … [Read more...] about What Is Cornerstone Content?
How To Create A Simple WordPress Ecommerce Store
Can you create a simple WordPress Ecommerce Store without using WooCommerce? Of course, you can. There are always WordPress development options based on the needs and goals of your store. WooCommerce is an excellent platform for Ecommerce. Woo is by far the leader in the WordPress Community, but … [Read more...] about How To Create A Simple WordPress Ecommerce Store