Customer loyalty is a staple to every sustainable business. Creating a culture of customer loyalty starts with your digital marketing and expands to a holistic approach to your customer experience. Sometimes experiences will differ based on customer needs, but more often than not your customer … [Read more...] about Keys To Creating Customer Loyalty
The Basics of Gutenberg
As you know, WordPress is constantly evolving. More users on the web are becoming familiar with the web design process but still, lack the time or ability to write necessary code. D.I.Y companies such as Wix and SquareSpace continue to prove a successful business model, focusing on a simplified user … [Read more...] about The Basics of Gutenberg
Episode #21 The New Marketing Show: Website Usability
Website Usability is an often misunderstood topic. When Usability is discussed many people assume we are talking about User Interface (UI) or User Experience (UX), but we are not. While Usability has aspects of both UI & UX, we mostly are referring to how easy a website is to navigate. There is a … [Read more...] about Episode #21 The New Marketing Show: Website Usability
Website Clicks – The Fewer the Better
How many clicks should it take for your web visitors to get from your homepage to key cornerstone content? My answer: as little as possible or zero if possible. Check out this week's Trinity Web Minute where Greg Taylor talks about how to think about your website's visitors and minimize the number … [Read more...] about Website Clicks – The Fewer the Better
Compassion and Effecting Change
You would think that effecting change would be at the forefront of many business owners, developers, etc mind. But how often are these people who have the power to effect change at the tip of their fingertips, going the extra mile to help the clients they work with? "People of excellence go the … [Read more...] about Compassion and Effecting Change
Top Five Local Search Tips
Are you looking for local search tips? Trinity Web Media's Local Search team lays out their top five tips to help your business improve local search listings. Before we begin, ask yourself, how many customers are we getting from our search results? Then ask how many customers are we losing … [Read more...] about Top Five Local Search Tips