On this week’s Trinity Web Minute, Greg Taylor offers these suggestions to be better equipped for adapting and changing with the flow of your business.
On last week’s Trinity Web Minute, we talked about how failing to adapt to change is the biggest “killer” of your business. This week we dig deeper to address the larger issues and how to adapt to those changes.
A technique Trinity uses across the board, for all departments is the review, refine, repeat technique.
Review:
We suggest a quarterly review of whatever process you are testing. We suggest allowing enough time to actually see the results of whatever your testing.
Refine:
Assess the results
Repeat:
Keep doing what is working and tweak what isn’t. But the changes shouldn’t be so drastic that you change the complete process. It should be gradual changes.
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I have hired Greg and the Trinity team multiple times for work on my own websites, and have also hired them to work on behalf of multiple clients. He is simply a pleasure to work with, in every respect. Smart but without the giant ego of some developers, Trinity Web Media works with his clients to achieve their vision in the best way possible — with careful attention to their interests, and thoughtful recommendations based on his expertise. • Susan Baier – Founding Marketing Strategist – Audience Audit