We have a special guest this week on The New Marketing Show — our good friend and video marketing mentor, Ita Udo-Ema from A View From Above. Ita discusses with Kevin & Greg how to get comfortable in front of the camera, what equipment is best to use, YouTube analytics, video creation process and a whole lot more.
Video Marketing Tips:
- Dare to be painfully obvious. Answer the most basic questions with your videos
- Focus on the process not the product and you will have a great product
- Approach video marketing with a season episodic mindset
- Playing bigger than you really are to the camera
- FREE Download of Ita’s Ebook: Cellphone Cinema
Related Links and Additional Resources:
View From Above Entertainment
Ebook: Cellphone Cinema
Ita’s YouTube Channel
While I’ve known Greg for years from our time together in the marketing scene, I’ve only recently had the chance to work with Trinity Web Media on a client project. Not only was the team professional and their work spot on, they were amazingly quick to respond and required very little hand-holding along the way. I chalk that up to their past experience and a deep understanding of best-in-class services.
I have hired Greg and the Trinity team multiple times for work on my own websites, and have also hired them to work on behalf of multiple clients. He is simply a pleasure to work with, in every respect. Smart but without the giant ego of some developers, Trinity Web Media works with his clients to achieve their vision in the best way possible — with careful attention to their interests, and thoughtful recommendations based on his expertise. • Susan Baier – Founding Marketing Strategist – Audience Audit