This week we talk Social Media authenticity on The New Marketing Show with special guest Keyaira Boone. As a beauty and lifestyle writer for Essence.com, HelloBeautiful.com, Madamenoire.com and her own outlet The C Letter, Keyaira knows the ins and out of social media authenticity and the how relationships can move online to offline.
Kevin and Greg talk to Keyaira about the right ways and wrong ways to form relationships online and how to take them to the offline business world. Too often, we see people building relationships online only for their gain and are not interested in a real relationship.
Social Media Authenticity Tips
• Be yourself, always be yourself
• Know how to help others
• Provide context whenever introducing yourself online to someone
• Be yourself
Thank you Keyaira for stopping by the Trinity Web Media office and spending some time talking with us. We get off topic time to during the conversation and dive into venture capital and culture, but it is well worth it.
For more information on Keyaira Boone please visit:
LinkedIn
The C Letter
Twitter
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While I’ve known Greg for years from our time together in the marketing scene, I’ve only recently had the chance to work with Trinity Web Media on a client project. Not only was the team professional and their work spot on, they were amazingly quick to respond and required very little hand-holding along the way. I chalk that up to their past experience and a deep understanding of best-in-class services.
I have hired Greg and the Trinity team multiple times for work on my own websites, and have also hired them to work on behalf of multiple clients. He is simply a pleasure to work with, in every respect. Smart but without the giant ego of some developers, Trinity Web Media works with his clients to achieve their vision in the best way possible — with careful attention to their interests, and thoughtful recommendations based on his expertise. • Susan Baier – Founding Marketing Strategist – Audience Audit