This week’s BONUS Espisode of The New Marketing Show Kevin & Greg are joined by Trinity Web Media team member Nate Baldwin. We discuss how to identify influencers in your industry and people who can help you gain visibility.
Interesting topic and interesting influencer marketing takes on this BONUS episode of The New Marketing Show.
Highlights:
• You need to identify people who you align best with
• You really are who you work with
• Conference speakers, LinkedIn and Twitter are great ways to identify people of influence in your industry
• Just because people are movers or shakers in your industry, it does not make them ideal candidates for influencer marketing for you
• Ten years ago celebrity was another word for influencer
• Anyone can potentially influence anyone else
We post episodes of The New Marketing Show three times a week. Subscribe on iTunes for shows on Tuesday, Thursday and Saturday.
While I’ve known Greg for years from our time together in the marketing scene, I’ve only recently had the chance to work with Trinity Web Media on a client project. Not only was the team professional and their work spot on, they were amazingly quick to respond and required very little hand-holding along the way. I chalk that up to their past experience and a deep understanding of best-in-class services.
I have hired Greg and the Trinity team multiple times for work on my own websites, and have also hired them to work on behalf of multiple clients. He is simply a pleasure to work with, in every respect. Smart but without the giant ego of some developers, Trinity Web Media works with his clients to achieve their vision in the best way possible — with careful attention to their interests, and thoughtful recommendations based on his expertise. • Susan Baier – Founding Marketing Strategist – Audience Audit