Are you struggling to develop a successful content marketing strategy? Don't worry, you're not alone. First, stop blaming competitors and algorithms. Take some time to reflect on the quality of your content; is it topical? is it relevant? There's no room for being lazy in the content marketing … [Read more...] about Lazy Content Marketers
Social Media Crisis Plans | Trinity Web Minute
You never know when adversity will hit your company, so prepare your digital marketing for the worst. Having a solid plan to handle a social media crisis can make or break your brand. Greg Taylor goes over the importance of a social media crisis plans in today's Trinity Web Minute. Learn about how … [Read more...] about Social Media Crisis Plans | Trinity Web Minute
Episode #59 The New Marketing Show: Benefits of Podcasting
When it comes to the benefits of podcasting, there are many ways to leverage your show. And we're talking other than strictly for revenue. Many podcasters get discouraged after their show doesn't immediately pull in an audience. The truth is, we don't all have access to the audience of BBC or CBC … [Read more...] about Episode #59 The New Marketing Show: Benefits of Podcasting
Benefits of Podcasting
As podcasters, we have to understand that not everyone can be NPR or Gimlet. So you may be wondering, how do the rest of us maximize the benefits of podcasting? One way we utilize our marketing podcast is as a business development tool to inform our clients on specific topics. Using your podcast as … [Read more...] about Benefits of Podcasting
5 Key Stages: WordPress Project Management
As we discussed in our previous post, WordPress project management techniques tend to be a topic of debate. During Trinity Web Media’s project management & Wordpress development process, we go through 5 crucial phases. Let's go over the importance of each step and how they can be applied to … [Read more...] about 5 Key Stages: WordPress Project Management
Episode #58 The New Marketing Show: Keep Your Marketing Simple
Overcomplicating a process not only takes away from your strategy but also takes away from your client's experience. In the digital world, we see brands making this same mistake time and time again. At times, chasing the next shiny object to add to your marketing strategy brings value but not … [Read more...] about Episode #58 The New Marketing Show: Keep Your Marketing Simple