What good is a content strategy if you are unable to make your content happen. Making content happen is not rocket science, however there are certain tips and tricks I use to keep my content strategy on track.
Making Your Content Happen With Content Calendars
When it comes to making content happen for this company or for our clients my favorite tool is a content calendar. Not only will a good content calendar keep your topics on point, it will also help you discover your key audience and what type on content needs to be created.
The number one reason people say they are unable to create content is that they are too busy. IF that was a viable excuse no one would ever create anything. I like to schedule my content creation times in the same manner I schedule other business activities. If you give your content the respect is deserves you will never be short of time to create great marketing content.
Video Link: Trinity Web Minute: Making Content Happen.