Having the proper tools in place to gather business intelligence makes all the difference in the digital marketing world. If you aren't staying on top of your numbers, you're falling behind. Here at Trinity Web Media, we pride ourselves on making …

[Read more...] about Episode #61 The New Marketing Show: Business Intelligence

We find that many marketers who are struggling to gain traction with a content strategy blame competitors or algorithms rather than themselves. In the content marketing world, it's all about consistency, quality and avoiding lazy content marketing. Instead of blaming your …

[Read more...] about Episode #60 The New Marketing Show: Lazy Content Marketing

When it comes to the benefits of podcasting, there are many ways to leverage your show. And we're talking other than strictly for revenue. Many podcasters get discouraged after their show doesn't immediately pull in an audience. The truth is, we don't all have access to the …

[Read more...] about Episode #59 The New Marketing Show: Benefits of Podcasting

Overcomplicating a process not only takes away from your strategy but also takes away from your client's experience. In the digital world, we see brands making this same mistake time and time again. At times, chasing the next shiny object to add to your marketing strategy …

[Read more...] about Episode #58 The New Marketing Show: Keep Your Marketing Simple

For this week's show, let's bring it back to Greg's speech at WordCamp Phoenix 2013. Not only will you learn the fundamentals of building a sound WordPress site, but you'll also get a taste of how little these principles have changed over the past 5 years. Regardless of …

[Read more...] about Episode #57 How to Create a Kick Ass WordPress Site | Wordcamp Phoenix 2013

On this week's episode of "The New Marketing Show," Kevin & Greg discuss working marketing funnels as well as different lead generation tools. The team also talks about social media contests and just how effective they can be as a lead magnet. Listen to Greg Taylor and …

[Read more...] about Episode #56 The New Marketing Show: Working Marketing Funnels