For this week's show, let's bring it back to Greg's speech at WordCamp Phoenix 2013. Not only will you learn the fundamentals of building a sound WordPress site, but you'll also get a taste of how little these principles have changed over the past 5 years. Regardless of what your preferred CMS … [Read more...] about Episode #57 How to Create a Kick Ass WordPress Site • WordCamp Phoenix 2013
Episode #56 The New Marketing Show: Working Marketing Funnels
On this week's episode of "The New Marketing Show," Kevin & Greg discuss working marketing funnels as well as different lead generation tools. The team also talks about social media contests and just how effective they can be as a lead magnet. Listen to Greg Taylor and Kevin Eberle discuss … [Read more...] about Episode #56 The New Marketing Show: Working Marketing Funnels
Episode #55 The New Marketing Show: Blue Ocean Marketing For Small Business
This week on The New Marketing Show Kevin and Greg discuss Blue Ocean Marketing vs. Red Ocean. Based on the book Blue Ocean Strategy by W. Chan Kim, Renée Mauborgne, we talk about how doing what everyone else does with digital marketing and web development and living in a world of competition … [Read more...] about Episode #55 The New Marketing Show: Blue Ocean Marketing For Small Business
Episode #54 The New Marketing Show: Making Online Marketing Work With Traditional Marketing
Making online marketing work with other traditional marketing efforts is not difficult. The only tricky part is tying in the ROI of offline marketing into quantifiable metrics. There are many way to achieve this and in reality it is the only way to understand what works and what does not. … [Read more...] about Episode #54 The New Marketing Show: Making Online Marketing Work With Traditional Marketing
Episode #53 The New Marketing Show: Who Is Trinity Web Media
This week we discuss all things Trinity Web Media on The New Marketing Show. Kevin and Greg are joined by Trinity Web Media team member Nate Baldwin as we discuss the origins of Trinity, our roles and responsibilities, what makes our digital marketing and WordPress website work tick and what is … [Read more...] about Episode #53 The New Marketing Show: Who Is Trinity Web Media
Episode #52 The New Marketing Show: How We Leverage Content
Everyone wants to leverage content to increase reach, maximize effectiveness and efficiencies. Today on The New Marketing Show, Kevin and Greg discuss Trinity Web Media's content marketing strategy and how we effectively take two or three cornerstone pieces of content and leverage them to … [Read more...] about Episode #52 The New Marketing Show: How We Leverage Content