Our team recently had the opportunity to provide an extensive SEO and content audit that we'd love to break down for our listeners. If you aren't exactly fluent in development terminology, this episode is a great place to start. The various tools available for optimizing search engine … [Read more...] about Episode #99 The New Marketing Show: Diving into SEO Basics & Content Audits
The Trinity Web Media Content Series
One of the fastest ways to lead down a road of disappointment is setting unrealistic expectations with clients. It may seem pretty strait-forward, but we experience the power of expectations in our business every day. By communicating and understanding what a client expects, you take your first … [Read more...] about Setting Realistic Expectations with Clients
After a successful Giving Tuesday for our clients, we thought it would be the opportune time to break down how to calculate the ROI of a campaign. There are many different ways that you can go about doing so. The bottom line is, you can't just figure the success of things based on dollar amounts. … [Read more...] about How to Calculate the ROI of a Campaign
After much anticipation and planning, Giving Tuesday has finally arrived! As one of the most important days to capture donors, we've worked tirelessly to make sure our campaigns are as effective as possible. The Trinity team is working side by side with New Jersey non-profit, Norwescap. We're … [Read more...] about Episode #98 The New Marketing Show: Giving Tuesday Has Arrived!
We have some very exciting news to announce! As you may know, we've been working with various non-profits to ensure they are ready for the surge of the upcoming Holiday season. Giving Tuesday is one of the best times to get in front of potential donors by spreading awareness for your cause. Our team … [Read more...] about Save the Date! GiveWP-a-Thon, Dec. 3rd
The boys are back with another interview that's packed with some gems! While chatting with WordCamp speaker & content writer at Impress.org., Taylor Waldon, a number of different topics were touched on. They discuss various content writing strategies as well as various Giving Tuesday … [Read more...] about Episode #97 The New Marketing Show: Chatting Content Creation, Giving Tuesday Strategies & More with Taylor Waldon