Our podcast today features Greg Taylor's WordPress WordCamp LA speech from 2011 on the various aspects of a content strategy. Many updates have occurred since this time, but what hasn't changed is the core beliefs that surround content marketing. For example, we stick by the fact that you should be … [Read more...] about Episode #83 The New Marketing Show: Greg Taylor’s 2011 WordCamp LA Talk on Content Strategy
Doing the Right Thing and Getting Results
When it comes to working as a team to achieve the same goal, everybody must be one the same page. We've recently encountered some issues with our clients that play right into this topic. At times, working with PPC companies can become a nightmare quicker then you think. When these companies fail to … [Read more...] about Doing the Right Thing and Getting Results
Instagram’s 2019 Updates
As you probably notice, Instagram's 2019 updates have caused some pretty extensive changes which have affected many creators first hand. Although seeing your numbers drop can be cause or concern, you shouldn't be too worried. As long as you adhere to best practices and a consistent content schedule, … [Read more...] about Instagram’s 2019 Updates
Episode #82 The New Marketing Show: Adjusting to the 2019 Instagram Updates featuring Nate Baldwin
If you or your brand is on Instagram, you've likely noticed a slight drop in engagement throughout the past few months. Recently, Instagram has rolled out some fairly significant changes to their algorithm. The 2019 Instagram updates have made impacts on accounts, big and small, and have left … [Read more...] about Episode #82 The New Marketing Show: Adjusting to the 2019 Instagram Updates featuring Nate Baldwin
SEO for Content and WordPress
Today's Trinity Web Minute features a topic that's often hot in the digital marketing world. Perfecting the techniques behind search engine optimization (SEO) is always something developers strive for. With recent Google algorithm changes taking place, we've noticed just how many people were … [Read more...] about SEO for Content and WordPress
Measuring Your Results
At the end of the day, the term "success" can be somewhat subjective. Regardless of how much a service or product profits, measuring results comes in many different forms. Does that mean increasing conversion rate? Or is it getting more listeners on your podcast? Whatever it may be that moves the … [Read more...] about Measuring Your Results