Social media not only represents the power of personal branding, but it also serves many other purposes. One of which is building up the name of your brand and it's equity. With this comes the responsibility of a business owner to get in front of the brand equity and make sure employees follow suit. … [Read more...] about Episode #90 The New Marketing Show: Stop Giving Away Your Brand Equity!
One of the most trendy topics to discuss in the digital marketing world as of lately is personal branding. With the growth of social media, it's essential to reflect on how you are portraying yourself online. As you may not realize, your personal account is essentially an extension of the brand you … [Read more...] about The Consequences of Personal Branding
Sure, it's only October, but planning for the holidays needs to be done sooner rather then later. You could be gearing up for a Black Friday push or maybe a Giving Tuesday campaign, either way, the best time to start planning is now. As we've become more involved with non-profit organizations, our … [Read more...] about Planning for the Holidays
As the quarter comes to a close, it's the perfect time to reflect on how our numbers are looking. Day by day, one of the most important things to do is stay on top of what's moving the needle for your brand. If you try to win the year as time is running out, you're on an uphill battle. Here at New … [Read more...] about Episode #89 The New Marketing Show: Finishing Strong
After coming across an interesting article on content marketing, we've got some key content marketing statistics to share. We sometimes hear, "blogging is dead," but in reality, this is far from the truth. A blog has remained as one of the best ways to stay connected with your audience/potential … [Read more...] about Key Content Marketing Statistics
One of the most tested and proven marketing strategies is using email marketing. This valuable technique has proven it's merit over time and this doesn't look like it's changing anytime soon. When it comes to email marketing tips, there's a lot to cover. On today's Trinity Web Minute, Greg dives … [Read more...] about Email Marketing Tricks & Tips